Project
Corporate brochure

Objective
European Food commissioned DC to produce a corporate brochure, following a restructure of the group. The brochure needed to provide group information for a range of audiences including senior management, new clients, recruits and the press.

Solution
We had to find a way to convert and consolidate a vast amount of information in an easy-to-read format. We held a series of interviews and then disseminated specific departmental information to all key stakeholders. All suggested amendments were agreed at departmental meetings. All visuals were circulated to the relevant product groups to ensure accuracy. This consultative approach resulted in the brochure exceeding all of the client's expectations.