Project
New identity and related material

Objective
Wincanton are the third-largest logistics company in Europe. Following the acquisition of a major competitor, which increased their geographic reach and services, Wincanton commissioned DC to develop a new corporate identity.

Solution
Because of our close working relationship with Wincanton, we were very familiar with their corporate values and aspirations. We developed a new identity that reinforced their position as a market leader in the logistic sector. Open and clear communication throughout the design process ensured strong ownership and successful introduction of the new brand identity.