Project
Product range advertising (national)

Objective
Roland UK provide musical instruments to a wide variety of consumers, ranging from professional musicians through to impulse purchasers. They wanted an ongoing coordinated advertising campaign for their entire product range.

Solution
We developed a contemporary format for use a across the entire product range. The focus of the ads was to highlight the innovative aspect of the client's products. The campaigns were tailored to successfully appeal to each product’s specific audience.